Le 27/03/2019 de 19H00 à 19H45
The organiser, before any other partner (place, agency or service providers...), chooses a destination for its event. If the city centres of large cities, very accessible, remain popular, 'rare pearl' destinations can emerge... with often authentic and surprising unusual places. How does an organizer choose his destination? What are the criteria to which it is sensitive? How should territories market their offer and work on their attractiveness? What is the place of atypical places ?